A donation of no less than € 433.600,- for Pink Ribbon

    22 November 2024
Pink Ribbon 2024
Names from left to right: Hannemiek Jonker (Waterdrinker), Dustin van Baal (Hoorn Bloommasters), Annemieke Plemp (Pink Ribbon), Norbert Chattillon, (Albert Heijn), Indira Balgobind (Pink Ribbon), Marit van Egmond (CEO, Albert Heijn), Lieke Knip (Albert Heijn) and Ellen Brengartner (The Floral Connection).

Albert Heijn has been committed to the Pink Ribbon charity for years by raising money through the sale of flowers and plants during the annual breast cancer month in October. This year, as in previous years, The Floral Connection was ready to support this important charity.

In collaboration with Albert Heijn, TFC developed the custom-made Pink Ribbon sleeve and our team again created beautiful bouquets and rose mixes for this important campaign. This year, the plants have once again been selected by Waterdrinker in collaboration with its growers. For every promotional item sold, an amount was donated to Pink Ribbon.

The presentation of the Pink Ribbon cheque took place this week and we are proud to share that the record has once again been broken! This year, no less than € 433,600 was raised for Pink Ribbon! We are extremely proud of this wonderful joint result and our contribution to Pink Ribbon! We would like to thank everyone involved, including our growers and suppliers!

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