Record amount raised for Pink Ribbon

    23 November 2023

October 1 marked the start of the annual Breast Cancer Awareness Month, during which Pink Ribbon draws attention to all those affected by breast cancer.

During this month, The Floral Connection organised a promotion in cooperation with Albert Heijn and Pink Ribbon. As part of the promotion, special bouquets, rose mixes, and a unique vase were on sale at Albert Heijn. For every promotion item sold, € 2.50 was donated to Pink Ribbon.

The Pink Ribbon cheque presentation took place recently and we are proud to announce that a record amount of €379,000 was raised.

We would like to thank everyone involved, including our suppliers: Van Helvoort Company, Colours of Nature, LG Flowers, Madiba and Zentoo.

We trust that this donation will contribute to the wonderful goals of Pink Ribbon. Thanks in part to The Floral Connection, this success was made possible and we are extremely proud!

From left to right: Dustin van Baal (Hoorn Bloommasters), Margot ter Weeme (Albert Heijn), Lex Duijndam (The Floral Connection), Indira Balgobind (Pink Ribbon), Bas Brand (KWF Kankerbestrijding), Quinty Trustfull (Pink Ribbon), Marit van Egmond (CEO Albert Heijn), Marloes van der Kooij (Albert Heijn)

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